Ally Relationships
Learn how to develop the highest level business relationship with your Clients.
Ally Relationships compliments the old selling/persuasion model with one that results in the Client initiating the buying activity. With Ally Relationships, you stand out from the crowd. The result is more satisfying for both parties and is ultimately a more collaborative way to conduct business.
Ally Relationships is designed for Professional Service providers, and for Key Account Reps who sell Products to major accounts.
List of Articles
Frequently Asked Questions
Building and Sustaining Key Accounts
Building and Sustaining Professional Success
Anthony O. Putman Biographical Sketch
Ally Relationships Book, Chapter 1 (PDF)
Ally Relationships Book, Chapter 2 (PDF)| Please click on the Play button for Video |
ALLY RELATIONSHIPS
A POWERFUL ADDITION TO SELLING
Success In Business Is Hard To Achieve....
..........And Harder Still To Sustain.
Selling to new customers - and then keeping them as Clients - has never been easy. What's needed is a powerful new alternative to the traditional selling approach.
That alternative exists........
.............It's called "Ally Relationships."
It helps you increase your business development and protect your hard-earned customer base by elevating your business relationships to the highest level - the Ally Relationship.
Needs Satisfaction Selling
Business Results
Firm sustained and increased business with over 90% of current clients
One formerly "marginal performer" developed over $2,000,000 of business with new clients in one year, over $5,000,000 the next.
A prospect targeting team went from minimal business to "preferred provider" with over 50% of prospects in less than half the expected timeWebinars
MRCC conducts free 1 hr. public Webinars that present the highlights of the Ally Relationship 4 1/2 hr. Live Webinar sessions.Testimonials
"This is not the same old sales training with a new glossy package. It's a powerful and practical way to build and sustain success. Following the Ally Relationships model will surely give you an unfair advantage over your competitors."
"A perfect blend of the profound and practical, Ally Relationships will completely transform how you manage valued relationships! Get ready to have your influence soar and your impact multiply!"
"....for professionals who want to operate at the top of their game. It focuses on developing Ally Relationships one of the most important skills a professional can learn. Bottom line: it's the difference between being engaged or just responding to RFPs."
"I not only felt eager to use his techniques, I had written down my plans for two new clients, five prospects and three old clients."