Partnership Sales

Finally...an advanced sales training workshop-that works!

At a glance...

• Advanced sales training to enhance customer relationships
• Two-day video assisted workshop
• Optional third day for novices
• One-day overview for Managers

What's unique?

• Focus on advanced sales skills
• Adding value to products and services
• Five Relationship Building Techniques
• Sales Call Planner for continuous improvement
• Reinforcement tools for Sales Managers
• Tailored manuals, videos and case studies
• Better ways to handle objections

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Building Relationships With A State-of-the-Art Program

Partnership Sales reviews all the basics in traditional selling, then builds on them to teach advanced relationship techniques. Successful organizations worldwide know that long-term growth demands a different sales philosophy:

Traditional Selling	Partnership Sales
Short-term	Long-term
Piece-meal approach	Systems orientation
Reactive	Proactive
One-sided focus	Win-win
Controlled communications	Open communications

You'll Learn...

• To build a partnering relationship with clients throughout the sales cycle
• Enhancements for each step in the selling process that give you the edge over your           competition
• To pro-actively raise issues as a partner and deal with them effectively
• To help your customer champion your product internally
• To use a Sales Call Planner to focus your sales call and evaluate your results for           continuous improvement

Real Results, From the Real World

Our course evaluation went far beyond the usual "happy sheets." We went back to individual sales people for information on how Partnership Sales helped them in specific situations. Two months following training in Partnership Sales, the sales force of just 26 persons reported:

• Actual sales attributed to training in excess of $400,000
• $12 million in new account contracts forecast to close within 12 months
• Increased protection of existing exclusive accounts